Many are wondering what the difference is between Google Cash Detective 2 and Google Shadow. I will point them to to you.
Google Cash Detective 2 is a competitive intelligence gathering tool. They do sound like big scary words, but only mean one thing. It shows you what other advertisers on pay per click, are bidding upon. Google Cash Detective 2 will show you the keywords, the ad copy, the landing pages and more importantly how long these campaigns have been up. In PPC advertising, longevity of a campaign is generally understood as a sign of profitability. The longer a campaign has been running, the more likely it is to be profitable.
How does that help you?
When you first start advertising on PPC, you typically have no idea if the keyword or ad copy you are bidding on will not work. You just simply have to put it up first and see if you get clicks, see if you get conversions, improve upon results as you gather them. In other words, it does take some time, a time for testing and tweaking, before you can actually get profitable.
Check out Google Cash Detective 2 New Video
If you have a software like Google Cash Detective 2, you can simply log in and investigate keywords, do a search and you will find who is bidding on these keywords and how long they have been doing so. You also get to see their ads, their ClickBank hoplinks (if they are direct linking), and their landing pages.
With the information you gather, you can quickly set up your own campaign using what you know, NOT copying but creating something similar. That way, you are not exactly flying blind. You have a little idea on what is working for other people, and you use that to help ensure your success.
Google Cash Detective also comes with a built in software that quickly extracts the data you uncover from spying and set it up to create your campaigns to start testing. This feature is similar to Google Shadow which basically is a software that helps PPC advertisers create mass testing on hundreds or even thousands of keywords.
Speaking of Google Shadow, this is both a software and a principle in PPC that to be profitable, you have to test fast and test a lot. The idea is, the sooner you fail in certain campaigns, the sooner you get rid of them and pursue other campaigns. The few profitable ones that you discover are actually going to be make up for the money you spent in testing.
Check out Google Cash Detective 2 New Video
Google Shadow is a method, which is generally the same method Tim Houston uses, a method that shows how to test massively, and the software comes into the picture to make you do massive testing, sparing you from all the manual work. Google Shadow does not show you competitive data, it does not tell you what competitors are bidding on.
So in conclusion, the biggest distinction between Google Cash Detective 2 and Google Shadow is that, Google Cash Detective 2 is a spy tool and campaign testing software while Google Shadow is just a software for you to run tests.
So you may think, ok it’s a spy tool then, but how is it different from other spy tools? Check out this other post.
Comparing Google Cash Detective 2 VS PPC Bully VS Affiliate Elite
