With the upcoming launch of Google Cash Detective 2, a lot of questions have been coming out about whether Google Cash Detective 2 really delivers on what it promises and if it is just a clone of PPC Bully. By clone, the question is, does it do the same things?
Well, this is a very important question. Let me show you how these different programs work.
Here is how PPC Bully works.
Let’s say you want to start a campaign on weight loss, but want to know who else is advertising on it, you want to know if there are any affiliates for products using PPC to send to landing pages or pre sell pages or direct linking.
You do that, by first logging on to your account on their website and setting up a campaign on PPC Bully. You create the campaign, choose the country, enter the keywords you want to track. Data is not instantly available, in fact sometimes data does not start to appear until about two or three days later.
Affiliate Elite on the other hand delivers immediate results. You still have to go through the process of setting up a campaign and adding keywords. The first time you run these checks on Affiliate Elite, you get data right there. However, to keep data coming you need to keep Affiliate Elite running, you cannot shut down the software or turn of the computer. Plus Affiliate Elite only runs on PC and not mac. Data gathering is a day to day thing, and you may have to keep Affiliate Elite running, so it can keep checking the ads or keywords you are tracking, for you to get adequate data that will help you make some PPC decisions.
PPC Bully is an online application, so it does not matter if you are a PC or Mac user; you simply log on to their website to check on your data.
Affiliate Elite and PPC Bully both take time, before you can have enough data to say whether a competitor’s campaign is profitable or not, assuming that your competitor is a smart PPC advertiser who advertises long term because his campaign is profitable and not because he does not know what he is doing and is simply wasting money on an unprofitable protracted campaign.
Google Cash Detective 2 however delivers instant information for keywords and campaigns that it actually already has in its database. In fact, the database has over 2 million keywords and even millions of affiliate links. There are keywords that have data as far back as October 2008.
So the main feature that Google Cash Detective 2 has which makes it stand tall against PPC Bully and Affiliate Elite, is that the data is instantly available. Allowing you to quickly set up your campaigns.
The question now is, are you willing to spend for Google Cash Detective 2? Because while in the long run it may end up cheaper, the intial cost to get the software may be a little steep for most marketers and in the interim PPC Bully and Affiliate Elite may be cheaper alternatives.